(Національний авіаційний університет, 2023-06) Hahara, Anastasiia; Гагара, Анастасія
In today's globalized world, international trade and
economic relationships are becoming increasingly important for businesses in all
countries. Access to the international market becomes a necessary condition for
ensuring competitiveness and further development of enterprises. Choosing the
optimal method of entering the international market is a complex task that requires indepth analysis, planning and a strategic approach.
As international trade and economic interrelationships become more and more
intensive, enterprises must look for ways to expand their activities to foreign markets
to ensure their competitive advantage and sustainable development.
