Browsing by Author "Kabluchko, Oleksandra"

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Implementation of digital technologies in ocean freight transportation
(National Avіation University, 2023-10-27) Kabluchko, Oleksandra; Onisimchuk, Mariia; Molchanova, Kateryna; Каблучко, Олександра Максимівна; Онісімчук, Марія Василівна; Молчанова, Катерина Михайлівна
The long-term proliferation of digital technologies plays a crucial role in shaping the economic and societal development. Today, digital technologies are key factors in the development of global supply chains. The implementation of modern digital solutions is taking place on all types of transport, and on the sea in particular.
Logistics approach to forming customer loyalty
(National Aviation University, 2021-04-08) Onisimchuk, Mariya; Онісімчук, Марія Василівна; Kabluchko, Oleksandra; Каблучко, Олександра Максимівна
In the modern world the problem of customer loyalty become more popular. In order to achieve the desired results, different companies resort to wrong actions, which only worsens the relationship with the client. A loyal customer is a satisfied customer who remains loyal to the company.
Management of supply chains involving maritime transport in the digital economy
(National Aviation University, 2023-12) Kabluchko, Oleksandra; Каблучко, Олександра Максимівна
The purpose of the thesis is to develop theoretical foundations and practical recommendations for improving the management of maritime activities in supply chains. The object of the thesis is the logistics activity of «FTP» company in the field of maritime transportation and its role in intersubjective interaction in the supply chain. The subject of the thesis is management of the maritime activities in supply chain based on the application of blockchain systems and modern logistics approaches. Research methods. Scientific works of classics of economics, publications of leading scientists and specialists on market development, transport economics, as well as regulations of Ukraine governing the activities of transport, logistics are the theoretical and methodological basis of research. To achieve this goal and the implementation of the tasks in the work used a set of general and special methods. Materials of the thesis are recommended for use during scientific research, in the educational process and in the practical work of specialists of logistics departments.
Strategic effectiveness of the information technologies usage in supply chain management
(National Aviation University, 2023-10-27) Onisimchuk, Mariia; Kabluchko, Oleksandra; Molchanova, Kateryna; Онісімчук, Марія Василівна; Каблучко, Олександра Максимівна; Молчанова, Катерина Михайлівна
The high level of competition, the development of technologies, and the growth of customer requirements have led to the fact that customer requests only increase, and demand grows. The main factor in the success of supply chains is information, and the main tools are information technologies.