Політ. Інформаційно-комунікаційні засади міжнародних відносин. 2021

Permanent URI for this collectionhttp://er.nau.edu.ua/handle/NAU/49966

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Browsing Політ. Інформаційно-комунікаційні засади міжнародних відносин. 2021 by Author "Chekanova, Polina Vladimirovna"

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    Social networks as a tool of political manipulation and propaganda
    (National Aviation University, 2021) Chekanova, Polina Vladimirovna; Чеканова, Поліна Володимирівна
    Propaganda as a means of purposeful formation of the social worldview has existed throughout human history. With the rapid development of the global information society and the widespread use of information and communication technologies on the Internet in all spheres of life, electronic media have taken on a significant function in shaping people’s worldview, establishing their values, views, beliefs and preferences. In the realities of modern information wars, social networks are actively used to carry out purposeful propaganda influence on citizens. Examples are: the Israeli– Palestinian conflict, the conflict between Ukraine and Russia; revolutions in Syria, Egypt, Tunisia. Social networks also act as organizers, coordinators of certain types of actions, protests, etc. The use of social networks in modern conflicts and wars is due to a number of conditions: 1. Openness and easy access to the network; 2. Lack of sufficient control over user actions; 3. Social media is user-based: In some social networks, the users create their own content entirely, and they can express their unique point of view by controlling the shared content. In other words, social media is both a receiver and a transmitter. An important point is that social networks have become an alternative to media,and occupied an important place in the life of modern man.